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The best perfumes from fashion brands and celebrities 2018

Top fashion houses and celebrity names produce perfumes that recruit enthusiasts of their brands but retain customers who are loyal to their fragrances.

When we wear a special fragrance it can trigger memories, stir emotions and create confidence. Many of us have a signature scent that we are loyal to, and sometimes it can be exciting to try a new perfume. And with so many different fragrance elements and brands in the perfume market, for enthusiasts who are looking to buy perfume online UK customers can be spoilt for choice.

Perfume encyclopaedia, Fragrantica (AUTHORITY URL:

https://www.fragrantica.com/about-us.phtml) has polled more than 550,000 people and found that six in ten of our favourite perfumes are from France, not surprisingly since it is the place many of us think of as the motherland of fragrance. But fashion scents are developing, with sweet notes becoming increasingly popular and twists on classic fragrances making it into the top ten of perfumes sold in 2018. Theirry Mugler's Alien has been updated with a Flora Futura twist and is the fifth most popular perfume of 2018, according to You magazine (AUTHORITY URL: https://www.you.co.uk/most-popular-perfume-2018/).

Scents from the fashion scene

It is often big names from the fashion scene that catch our eyes before we sample their scents. When a fashion house such as Gucci, Jimmy Choo or Tom Ford produces a fragrance or cosmetic line it is testimony to the strength of their brand in luxury's hall of fame.

For Tom Ford, the beauty business is where he feels most able to connect with a wide range of customers, and it is with fragrances that he's most likely to be wearing the same line as millions of customers around the world. Tom Ford scents for men and women capture his sultry styling and eye for evening wear, with his Black Orchid Eau de Parfum an enduring best-seller.

Dolce & Gabbana is another top fashion brand whose perfume translates the feeling of their fashion into a fragrance that has an accessible price. Their The One range offers men and women an elegant perfume scent of tobacco and spices for men and fruit and oriental flowers for women.

Celebrity scents

Perfume lines by celebrities have become an essential way for famous faces to connect with their fans. Beyonce's Heat perfume is described as expressing a woman's sensuality with its woody, floral scent. Katy Perry's Killer Queen fragrance captures the singer's edgy power with wild berry top notes and cashmere and jasmine at the heart.

With fashion houses and celebrity brands leading the way with new scents on the market, a perfume enthusiast is spoilt for choice when they are looking for a fresh new fragrance. Often it is fragrances holding a celebrity's name or the brand of a fashion house whose quality we are familiar with that people are most confident about if they are looking to buy perfume online UK wide. This is because they are perfumes designed as an embodiment of a well-known person's character and spirit.

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